TikTok is introducing a new feature that enables them to lessen the quantity of artificial intelligence-produced media appearing in their streams. This move comes as the platform disclosed that it presently contains over 1 billion AI-generated clips.
Pilot Phase and Launch
The update is undergoing trials over the following weeks before a full-scale launch. This shift comes amid a surge in AI content, driven by new content generation software.
AI Content on Other Platforms
Studies have shown that approximately one in 10 of the fastest-growing content creators on a popular video site primarily display clips produced artificially. A considerable share of this material is classified as “AI slop”, a phrase for poor-quality, mass-produced content that is typically absurd or dreamlike.
Our research shows that a lot of users like content produced via AI tools, from AI artwork to informative clips, and we intend to provide users the power to see more or less of that, depending on their own likes,” commented a spokesperson.
Volume and Proportions
The service announced that there are presently 1.3bn videos on its network identified as AI-generated. In total, more than 100 m pieces of content are added to the service daily, making AI content a limited percentage of its complete catalog.
Customizing Your Feed
Users will be able to decrease or raise the level of AI content they view by accessing the “manage topic” setting in the application and picking the AI content topic. Further subjects that can already be controlled under the tool include current affairs, style, beauty, and dance.
Platform Guidelines
Its guidelines mandate creators to tag lifelike AI-generated content, and it prohibits harmful fake videos of celebrities or emergencies. Any authentic-looking artificial content that is not labeled can be removed under its community policies.
In addition, the platform will henceforth add an AI-generated tag to content created with its proprietary AI systems, or detected by an cross-platform project for spotting artificial media. This measure is intended to stop users from trying to circumvent the tagging system.
Responsible AI Funding
The platform is also establishing a $2 million AI literacy fund for specialists and organizations to create educational content about using AI responsibly. This project will benefit educational bodies focused on teaching computer science.
Moderation Strategy
TikTok has justified its content review process, during debate over intentions to cut jobs for a large number of review team members in the UK. TikTok is planning to reduce 439 jobs in its content moderation department in the UK capital, with labor groups and online safety experts expressing worry that staff are being displaced by automated systems.
A trust and safety lead stated that staff-based oversight would still have a role, but artificial intelligence can protect employees by filtering out the most harmful content ahead of it is viewed by people. TikTok stated a significant reduction in disturbing and violent content handled by safety staff over the past year due to intervention by its machine learning processes.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to minimize viewing of dangerous material as rapidly, which is the area in which a extensive automated help is proving valuable work at speed.”
